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Prolifics’ Kirsten Craft Recognized by CRN

CRN®, a brand of The Channel Company, has named Kirsten Craft, Global Head of Business Development & Marketing at Prolifics, to the prestigious “2020 Women of the Channel” list. In addition, CRN recognised Craft as one of its “2020 Power 40 Solution Providers,” an elite subgroup of the Women of the Channel list.

Prolifics’ Kirsten Craft Recognized by CRN

The leaders named to the Women of the Channel list represent technology vendors, distributors, solution providers and other IT organisations. Each is recognised for her significant contributions and unique role in the IT channel. The Women of the Channel Power 40 list highlights extraordinary women who exhibit thought leadership, channel expertise and innovative vision for driving channel growth.

Craft is responsible for promoting the Prolifics brand globally while developing new and innovative ways to provide value for Prolifics’ clients and partners. She has more than 20 years of experience in information technology in a wide range of leadership positions and has continually demonstrated expertise and ongoing dedication to the IT channel. In her seven years with Prolifics, Craft has been named to the Women of the Channel list five times.

Satya Bolli, Prolifics Chairman & Managing Director, said, “We’re proud as an organisation that Kirsten is being recognised again. Our channel relationships are extremely important to us. She listens to the needs of our clients and partners and is committed to new business models and go-to-market strategies that expand and promote channel engagement that drives a higher level of value for clients.”

“I’m honoured to be on the Women of the Channel and Power 40 Solution Providers lists,” said Craft. “It’s a reflection of the trust our manufacturers have in Prolifics. Technology changes and evolves rapidly. To stay on the leading edge and bring these innovations to our clients requires tight strategic and tactical channel relationships – which I’m happy to say we have across Prolifics.”

To find out more about Kirsten Craft and her achievements in her 2020 Woman of the Channel profile, CRN Magazine will feature the 2020 Women of the Channel list on June 8 and online at www.CRN.com/WOTC.

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